The other day I read this article “Why Groupon Could Be Bigger Than Google” where the author discusses how Groupon is growing faster than Google and how Groupon’s market is bigger.
This got me thinking about Groupon and the whole concept of buying things as a group. I can remember when I first heard about Groupon, I thought it was a stupid idea. I didn’t see how something like that could work and I was skeptical of buying as a group. Would people really go along with this? It would be really disappointing to find a good deal then not have enough people agree and buy it. I do not like to rely on other people for my deals.
But as the site progressed and I saw how many great deals were available, I was hooked. I am now Groupon’s biggest fan. Since the launch of Groupon, there have been tons of other sites that have popped up with the same framework as Groupon. Some are ok, but most can not compare to Groupon. They just seemed to have it figured out and the other’s are trying to catch up.
Groupon has allowed me to try so many things that I would never have done and do it at a reasonable price. I’ve visited restaurants I would never have went to, gotten a much needed massage at a reasonable price and tried different workout programs. I’m getting ready to try Jazzercise from one of the Groupon’s I’ve purchased and I can’t wait!
Even though I was skeptical of Groupon at first, I am now hooked. And I have to agree with the author of “Why Groupon Could Be Bigger Than Google”. I do think Groupon is here to stay.
Have you signed up for Groupon? If not, get signed up today!
Now for those of you not familiar with Groupon, here’s how it works:
Launched in November 2008, Groupon features a daily deal on the best stuff to do, see, eat, and buy in more than 300 markets and 35 countries, and soon beyond (read: Space).
Groupon grew out of a website called The Point, a website launched in November 2007 that lets you start a campaign asking people to give money or do something as a group — but only once a “tipping point” of people agree to participate. By delaying action until enough people come together to have a real impact, The Point helps consumers, employees, citizens, activists, parents — or anyone — come together and solve problems that they couldn’t solve alone. Learn more about The Point here.
We came up with the patent-pending idea for Groupon as an antidote to a common ailment for us city-dwellers: there’s so much cool stuff to do, but the choice can be overwhelming. With so many options, sometimes the easiest thing is to go to a familiar restaurant, or just stay at home and watch a movie. As a result, we miss out on trying all the cool things our cities have to offer. By focusing on one good or service each day, Groupon makes it simple. And by leveraging The Point’s framework for collective buying, Groupon is able to offer deals that make it very difficult to say no.